“ In Brazil, 53% of the population describes itself as black, but blacks make up just 17.4% of the wealthiest segment of population”
Theo Van der Loo, the CEO of Bayer Brazil, published a post on LinkedIn about a friend who wasn’t interviewed for a job because he was black. Van der Loo tells the story of a young man called Jorge who applied for a job with a Brazilian company. He was an IT graduate and had a great CV. The young man was called for an interview, but when he got there, he overheard the head of human resources say ‘I don’t interview blacks’. When Van der Loo knew about the incident, he decided to write about it. He told his friend to report what had happened, but Jorge said that reporting would only destroy his image and his chances to get a job. His case is far from unique. In Brazil 53% of the population describe itself as black, but only 17.4% belong to the wealthiest segment of the population. As Van der Loo says, “Blacks have more difficulties finding work” so he decided to set up a Committee focused on hiring minorities. Social inequality is not something they can ignore anymore.